| Bemerkung |
MADIT
Digitalization and the associated technological breakthroughs offer enormous challenges and opportunities. Against this background, companies are faced with the question: How can competitive advantages be achieved and maintained in the "age of digital transformation"? The theory-based and action-oriented course gives students an insight into digital core technologies that drive the digital transformation of society and equips them with digital decision-making strategies and frameworks.
Upon successful completion of the course, students will be able to (1) explain why and how digital technologies have an impact on companies' business models, (2) explain why and how companies effectively integrate digital technologies and some are more successful than others, (3) systematically choose between different approaches to assess the potential of digital technologies and to implement and use them in companies.
This course can be attended by Bachelor students or Master students in the Joint Master degree. |
